Google to Run Entirely on Renewable Energy


Multinational technology company, Google, is reportedly stepping up its green energy endeavours.  It is reported that the online giant consumed energy equivalent to the city of San Francisco in the last year. Attempts to reduce the company’s carbon footprint are already in action, and in 2017 Google would have all its energy sourced from wind farms and solar panels.

Currently, Google gets its power from a power company, operating on an energy grid, typically sourced from hydroelectric dams, natural gas, coal, and wind power. Vice President of Technical infrastructure at Google, Urs Hölzle, said that electricity costs were one of the largest components of the operating expenses. He added that having a long-term stable cost renewable power provided protection against the price swings in energy. Senior Vice President of Google, Joe Kava, restated that unlike carbon-based power the wind supply prices don’t fluctuate.

Google over the past decade has been participating in large-scale deals with renewable producers. This would guarantee creating renewable energy from the wind turbines and solar cells, and plug it into the utility grid. Kava said, “It’s good for the economy, good for business and good for our shareholders.”

Initiatives like working with large wind farms like that of the 50,000-acre facility in Minco, Oklahoma which supplies Google’s data centre in Pryor, Oklahoma are steps towards the 100% renewable energy use. Another source would be NextEra Energy which has around 115 wind farms in the United States and Canada.

Google has eight different businesses, including search engines, YouTube and Gmail, each having around one billion customers. Google consumed 5.7 terawatt-hours of electricity in 2015, which according to research fellow at Stanford University’s Steyer-Taylor Center for Energy Policy and Finance, Jonathan Koomey, is enough for 140,000-person towns. This adds pressure to move towards renewable energy.

Director of operations for Google’s data centre energy and location strategy, Gary Demasi, said that there has been a significant reduction in the price of renewable. Over the last six years, the cost of wind power dropped 60% and solar power became 80% cheaper. So, the data centres using enormous amounts of energy would find the cost of solar and wind more predictable, as the natural gas and coal had fluctuating costs. Demasi said that Google would ultimately change the entire grid and move towards a zero carbon grid.

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One Response to Google to Run Entirely on Renewable Energy

  1. Helkin Sosa says:

    First of all I want to say that I believe that what the company Google is doing is something that can benefit both them and the world outside and also is an intelligent act. As stated in the article Google is “…stepping up its green energy endeavours. Attempts to reduce the company’s carbon footprint are already in action, and in 2017 Google would have all its energy sourced from wind farms and solar panels.” This will allow Google to run on pure, infinite and clean energy which does not harm the environment. The trade from fossil fuels that the company ran on before is what the world should do, and I believe we can all use Google as a example and as a start to a long train.

    Google is a large company that is worth about 82.5 billion dollars and is number two on the Forbes most valuable brands list. This shows that people know what Google is and they will not be put a stray if someone said Google to them. Google can be seen as a influence or as a higher power to many, which means if they do something others will want to follow. An example of this is using clean energy, since Google is now powering its company with ii, other strong companies will hope on the train and do the same. Now there are even more people using green energy in there daily lives, then the consumers will see these big brand companies doing this and will want to do this too. With this continuing and growing and growing it could cause that so many people do it, even the whole world. It is all about that one spark that starts it all and right now Google is that spark, we just need to make it bigger now.

    These recourses can include nuclear energy, solar energy, wind power, biomass, hydroelectric power, tidal power, and geothermal energy. All of these sources of energy do not harm the earth and they will never run out. This is another important reason why Google changing over is so important. They are a big technology company which uses a lot of electricity and energy everyday. Before all this energy was produced by fossil fuels, that release toxins into the air and it damaging the ozone. Many will ask what is ozone but it is very important and it is this is the reason we have climate change. Fossil fuels also cause oil spills when they are being transported to be used here in the U.S and at Google. They are also running out and a company like Google that uses so much is taking a lot ad one day there might not be enough for everyone. This is why it is important to follow Google and use renewable energy, to save the planet.

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